IN FOCUS: Business smarts and a winning ethos

The Simon Jones & Co team are business start-up specialists. (Photo supplied)

By Carole Levy

Simon Jones & Co in Werribee is far from your average accounting firm.

Far from being a crew of mere bookkeepers, Simon and his team have forged a reputation as business start-up specialists – and they want to see businesses bloom.

“Our reputation for preparing individual tax returns and ensuring clients maximise their tax refunds from employment, rental and small business deductions is only the beginning of a long term relationship,” Simon says.

“Our team goal is to be very knowledgeable about our clients’ businesses.

“We act as business coaches with our clients, undertaking extensive professional development to keep our skills at the forefront of standards and practices.

“It’s our knowledge and commitment to customer service that’s contributed to our success during more than 20 years in operation. Clients come to us looking for solutions to their tax, management accounting, success planning and cashflow issues and we speak a language they understand.

“We help business owners understand their numbers, improve their results and help them spend more time working on, rather than in, their business.”

Simon explains that what distinguishes his team’s services from other accounting practices is that it goes well beyond tax compliance.

“We’re not a firm that just keeps the score, but recognises that marketing can be the difference between boom and gloom for business owners,” he says.

“We’ve mentored hundreds of business owners through the start-up phase. We can help with business branding and website, video or social media campaigns. We have marketing expertise that can give a business a serious competitive edge.”

Simon’s client base includes building trades, dentists, cafes, coffee shops, medical practitioners and restaurants.

Simon says he can offer western suburban business owners the same level of service and quality advice as top-tier firms do for their city clients.

Beyond the general, what services do Simon Jones & Co provide?

•Cloud accounting, such as XERO and MYOB.

•Regulatory obligations and compliance.

•Tax planning.


•Asset protection.

•Financial planning/wealth creation.

•Rental property investments.

•Full service of self-managed super funds.


Let the team at Simon Jones & Co take your tax time to a whole new level of innovation. Make an appointment and see what they can do …


Simon Jones & Co, Suite 23, Level 1, 2-14 Station Place, Werribee. Opens 9am-5.30pm; during tax season 9am-8pm Monday-Thursday, 9am-4pm Saturday. Inquiries: 9742 3844