The regulation real estate pointer signs will be examined by Wyndham council.
During the Tuesday 28 October council meeting, Cr Susan McIntyre called for a report investigating the options for limiting the usage of real estate pointer signs and strengthening local enforcement.
Cr McIntyre’s also sought to explore the feasibility of introducing a complete ban on the boards to reduce visual clutter, improve safety, and enhance neighbourhood character.
However, Cr John Gilligan moved that council commit to examine the use of the signs during a compliance update at a future councillor briefing instead.
“By adopting it as a whole with the way it is written provides effectively a narrative that we are open as going as far as effectively banning pointer signs,” Cr Gilligan said.
“Which could have a profound impact on an industry that is in our city.
Cr Preet Singh said the idea could lead to real estate agents being unfairly criticised.
“It would unfairly undermine the efforts of hundreds of real estate professionals who operate with integrity and diligence,” Cr Singh said.
“Restricting or banning marketing signage for these professionals is not a reasonable solution.
“Prioritising concerns about regional clutter over the livelihood of hardworking individuals sets a troubling precedent.
“Motions such as this only serve to reinforce harmful stereotypes.”
Cr Maria King said she viewed the concept as a way of cleaning up the practise, not trying to stop agents from advertising.
“Having some strong rules in place that people listen to actually is going to help the advertising aspect of it because right now it just feels saturated,” Cr King said.
“You don’t really know what is what and I would hate to think of a family going out– or someone looking for a rental– and just not know which sign to believe and look and follow.
Cr Gilligan’s amended proposal was carried six votes to five.
