By Esther Lauaki
Point Cook’s Jacqui Burns has had her 15 seconds of fame.
She flew to the US last month to take a selfie and savor the moment she appeared in a lipstick commercial screened on an iconic 13-storey billboard in New York’s Times Square.
Ms Burns starred in the 15-second LipSense video advertisement, shot in Sydney, which is currently beamed out to thousands of people a day.
“This is something pretty epic,” Ms Burns told
Star Weekly.
“I’m a local Point Cook chick and I’m on a billboard in Times Square in New York.
“I just had to visit and get photos and video in front of it.
“This was a once-in-a-lifetime opportunity for me and a dream come true.”
Ms Burns, who distributes the lipstick, hired Brisbane-based duo Aaron Lucas and Jesse Ellis to produce the clip as part of a contest to “see yourself on a Times Square billboard”.
She said the video was filmed using the Sydney Harbour Bridge as the backdrop to give the video an Australian flavour.
Mr Lucas said they wanted to make sure the audience could identify the product and location immediately.
“Jesse and I started our small business by filming weddings in 2014,” Mr Lucas told
Star Weekly.
“If you had told me that we’d be making a video for a billboard in New York by 2019 I wouldn’t have believed you.
“Knowing our work is on one of the biggest screens in Times Square is hard to comprehend.
“We were so excited we booked flights
to New York so we could see it with our own eyes.”
