An upgraded Fiesta will go on sale in Australia next year. As often happens when a model ages, sales have slipped and Fiesta has dropped from fourth place at the end of 2011 to sixth currently.
In a time-honoured way of improving sales, Ford Australia has introduced a combination of price cuts and additional features.
The Fiesta range has been trimmed, with the Ecotec fuel-sipper hatch being dropped in February and the sedan in July, leaving just the hatchback body style with the choice of 1.6-litre petrol or diesel engines.
Buyers at the lowest end of the range get the biggest savings with entry-level CL Fiesta not only getting $1500 shaved off its recommended retail price but adding curtain/thorax and driver’s knee airbags and a seatbelt reminder at no extra cost. This extra safety equipment was previously in a $600 Safety Pack so the overall saving is effectively $2100.
The higher-specced models in the Ford Fiesta also get price cuts, although less significant than those with the CL.
Equipment levels on these models are unchanged.
Fiesta hatch still retains the futuristic styling with its big Aston Martin style grille, sculpted headlights and aerodynamic roof line. Add some real driving enjoyment and significant price cuts and it’s a real bargain.
Prices for the Ford Fiesta hatch range start at $15,490, not including government or dealer delivery charges.
