WYNDHAM
Home » News » Liquor store up for auction

Liquor store up for auction

A liquor store in the heart of Werribee is expected to sell for about $5.5 million when it is auctioned later this month.

First Choice Liquor Market, which is located at 29-33 Synnot Street, will be up for sale at Burgess Rawson’s next portfolio auction in Melbourne on Wednesday, October 30.

The property is leased to Coles Group on a seven-year agreement with eight five-year options.

The 2543 square metre site, with 105 metres of street frontage, returns an annual rent of $318,000.

Burgess Rawson director Billy Holderhead said the scarcity of large-format retail assets on the market, coupled with an “accessible price point”, meant the Werribee store could be popular with potential buyers.

“Investors want single-tenanted freehold investments leased to groups such as Coles Group and it’s rare to have a fully refurbished, large-format liquor store on an important corner in Werribee,” Mr Holderhead said.

Mr Holderhead said the site also had “significant future development potential”, with Werribee’s population predicted to grow by 88 per cent across the next two decades.

“The Werribee CBD has been rezoned for intensive development to promote new housing and new employment opportunities with infrastructure already in place [in Werribee],” he said.

Jamie Perlinger, also from Burgess Rawson, said the property was likely to attract buyers who were building up to owning a full-scale supermarket.

“It’s almost like a stepping stone to owning a supermarket,” he said.

The portfolio auction featuring the Werribee store will be held in Crown Casino’s River Room at 11am on Wednesday, October 30.

Digital Editions


  • New treatment options for anaphylaxis

    New treatment options for anaphylaxis

    Two new emergency treatment options will become available in Victorian schools to aid students at risk of anaphylaxis. Education Minister Ben Carroll announced the two…

More News

  • Crack down on dodgy drivers

    Crack down on dodgy drivers

    New reforms will be introduced to protect Victorian taxi or ride-share passengers from being ripped off. The reforms, which come into effect on Sunday 1 March, will make it easier…

  • Bryant takes charge of Marvels

    Bryant takes charge of Marvels

    New Victoria Marvels coach Jason Bryant is hoping to create something to bring more opportunities and a bigger focus to wheelchair basketball. After having a women’s side last year, Basketball…

  • Inquiry into anti-LGBTIQA+ hate crimes

    Inquiry into anti-LGBTIQA+ hate crimes

    The Victorian Parliament’s Legal and Social Issues Committee is moving forward with a formal inquiry into anti-LGBTIQA+ hate crimes. The investigation is designed to analyse the frequency of targeted attacks,…

  • Festival for all abilities

    Festival for all abilities

    Ability Fest is returning to Melbourne on April 11, 2026, with a new focus on industrial venue accessibility at The Timber Yard in Port Melbourne. The event marks a shift…

  • Ballan Autumn Festival’s landmark event

    Ballan Autumn Festival’s landmark event

    Ballan’s favourite community festival is set to return for its 50th annual event on Sunday 15 March, celebrating local culture, creativity, and community. The Ballan Autumn Festival is one of…

  • Education centre supported

    Education centre supported

    Purchase this photo from Pic Store: 255196 Wyndham council has approved plans to develop land in Hoppers Crossing into an education centre. At the 10 February planning meeting, councillors unanimously…

  • Sparked up for servo

    Sparked up for servo

    Purchase this photo from Pic Store: 255196 Plans to develop a service station with an electric charging port for trucks in Laverton North has been given the green light by…

  • Man arrested after stolen car stalls

    Man arrested after stolen car stalls

    Purchase this photo from Pic Store: 206998 A man has been arrested following a short foot pursuit in Werribee the morning of Friday 20 February after a stolen car stalled.…

  • Williamstown cold case mystery

    Williamstown cold case mystery

    Thirty-two years ago, 79-year-old Leah Buck was attacked and robbed in Williamstown in broad daylight. The severe injuries she sustained would result in her death the following day. Her attacker…

  • Titans’ big pre-season

    Titans’ big pre-season

    Things are on the up for Tarneit in the Western Football League division 2 competition. After failing to win a game last season, the Titans under new coach James Foord…